Three Cheers Training has not always been a training organisation.
In 2009 we began developing what our SASH course is today when a venue contracted us to manage their Responsible Service of Alcohol (RSA) with the stated mission of stopping their “best patrons”, i.e. those who bought the most alcohol, from being Asked to Leave (ATL) for Intoxication.
A small team began this mission and over time we developed the techniques that successfully achieved the goal, but found that there were additional side benefits;
- All Ask To Leave (ATL) incidents fell
- Patrons enjoyed the added service and responded positively
- Venue saw an increase in revenue
Other venues began hiring us where we got the same great results and after 3.5 years of providing our own SASH trained staff to venues, we decided to become “Three Cheers Training” with the aim of having a bigger positive impact on the industry by training venue staff themselves through the SASH course.
We’ve since guided a number of venues successfully through the Three Cheers SASH Program. The effective of the program was shown over a one year university supervised trial where combined incidents dropped by 56% and bar sales revenue increased by 5%.